October 25, 2025
Business

Market Segmentation: Definition, Types & Best Practices

Market segmentation is the process of identifying and dividing market potential into discrete and identifiable segments. This is done in order to improve customer attraction, strengthen marketing strategies, and generate more profitable sales. market segmentation can be done through a variety of strategies, including target market analysis, psychographic research, customer needs assessment and PEST Analysis. […]

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Business

Network Marketing in Business: The Complete Guide

Do you want to work from home and make money doing what you love? If the answer is yes, network marketing is the business model for you! network marketing is a business model where you become an affiliate (a middleman) and sell products that you’ve created or found elsewhere. The biggest advantage of this business […]

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Business

How To Do Competitor Analysis?

Competition is a great motivator, and it can be fun to try and outdo your competitors. But what happens when you become complacent and forget to keep up? That’s where competitive market research comes in – it’s the process of analysis that helps you stay ahead of the competition and maintain a competitive advantage. In […]

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Business

The 7 Ps of Marketing: A Quick Overview

Are you feeling marketing illiterate? Wondering what all the marketing hype is about, and just not sure where to start? If so, this blog is for you! In this post, we’ll be taking a closer look at the 7 Ps of marketing – specifically, how they can help your business in the right way. We’ll […]

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Business

4 Ps of Marketing – A Step-by-Step Guide

Marketing is the process of bringing a product or service to market and then achieving and sustaining customer relations via the distribution of the marketing mix elements of price, place, promotion, and product. marketing strategies can be classified into the 4 Ps – marketing mix. each of these 4 Ps has a significant role to […]

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Business

How to Create an Effective Customer Journey Map?

With the growth of eCommerce and the popularity of online customer service, customer journey mapping has become increasingly important. A customer journey map is a visual representation of all the different steps a customer goes through when interacting with your business – from acquiring a product to resolving an issue. By understanding these steps in […]

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Business

Disciplinary Procedures – A Good Practice Framework

Good disciplinary procedures are essential if you want to maintain a safe and healthy workplace. They help to identify and address any issues quickly and ensure that everyone is following the rules. By following a good practice framework, you can create a system that is efficient, fair, and effective. In this article, we’ll take you […]

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Business

How to Register as Self-Employed in the UK?

Do you have employees who work for you but don’t actually have a contract with you? Or do you work as a self-employed individual, but you’d like to register them as your employees? Whatever the case may be, this guide will help you register your employees in the UK. We’ll cover everything from the necessary […]

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Careers

Cabin Crew Jobs in the UK

Looking for a job that will keep you busy and give you the opportunity to travel? Check out the cabin crew jobs in the UK! With a diverse range of roles available, from the first officer to cabin crew supervisor, this is a job that will give you plenty of opportunities to explore new parts […]

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Business Lifestyle

Health and Safety Responsibilities in the Workplace

Health and safety are a top priority for many businesses today. Not only do they want to ensure that their employees are safe, but they also want to protect the company’s assets. That’s why it’s important for businesses to have a clear understanding of their health and safety responsibilities. In this article, we’ll discuss the […]

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