Why Most Digital Marketing Agency Pitches Sound the Same (And What Buyers Should Actually Look For)
When a company starts looking for a marketing agency, the first few meetings usually feel reassuring. Everyone has impressive logos on their website. Everyone promises growth. Every proposal mentions SEO, PPC, content marketing, analytics, social media and reporting. By the third pitch, they begin to blur together. That creates an awkward problem. If every agency sounds qualified, how […]